GameMechs
Core Drive 1
Meaningful Choices Epic Meaning & Calling
Description
Giving users meaningful choices that impact the outcome of a mini-game or experience.
The Meaningful Choices technique can be a powerful way to engage users and drive behavior by creating a sense of empowerment, engagement, personalization, exploration, and learning. By providing users with choices that are relevant and meaningful to them, designers can create a more engaging and satisfying experience that encourages continued use and loyalty.
Benefits
- Empowerment
- Engagement
- Personalization
- Exploration
- Learning
Examples
- Fitbit Leaderboard
Ecommerce store
Personalized shopping experience
For example, a clothing website may offer users the option to customize the fit, color, and style of a garment.Travel
Personalize their travel experience
For example, users may be given the option to choose between different modes of transportation, accommodations, or activities.Education
Increase user engagement and motivation
For example, users may be given the option to choose between different modules or paths, or to select the order in which they complete certain activities.
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Tips
Pros
Cons
Pros
- Empowerment: Users feel more in control and invested in their experience, which can increase motivation and engagement.
- Personalization: By tailoring choices to individual preferences, the experience can feel more relevant and personalized.
- Exploration: Users are encouraged to explore different options and paths within the experience, which can make the experience feel more dynamic and engaging.
- Learning: The process of making meaningful choices can be a learning experience, helping users better understand their preferences and goals.
- Satisfaction: When users feel like they have made a meaningful choice, they may feel a sense of satisfaction that reinforces their positive feelings about the experience.
Cons
- Overwhelming: Too many choices can be overwhelming and make the experience feel confusing or frustrating.
- Time-consuming: Providing meaningful choices can be time-consuming for designers, especially if the choices are highly personalized.
- Disappointment: If users feel like their choices don’t matter or don’t lead to meaningful outcomes, they may feel disappointed or frustrated.
- Complexity: Meaningful choices can add complexity to the experience, which can make it more difficult for users to understand or navigate.
- Paralysis: In some cases, having too many choices can lead to decision paralysis, where users struggle to make a choice at all.

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